Our First Product: Someone Else x Ideal Cap Company

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What is this?
We collaborated with Will Arlt of Ideal Cap Company to design a ball cap. This cap ties into our next story, "The Unreal World of Ideal Cap Company," set to publish in April.

How can I buy the cap?
You can buy the cap via the Someone Else shop on Etsy.

What does TL;DR mean?
The abbreviation TL;DR means "too long; didn't read." It's common on message boards like Reddit. 

Someone Else is proudly the "Too long; didn't read" of fashion writing. We believe that the stories behind clothing are as interesting as clothes themselves, if not more so. Instagram is What. We are Why, and Why takes time.

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